The amazing outcome of whatever Duchess of Cambridge does in public has now been famously dubbed the 'Duchess effect', earlier known as 'the Middleton effect'.
Recently due to the same ‘Duchess effect’, sale of goods ranging from Burberry trench-coats and Issa apparels, to nude-toned tights and even spaniels have touched the skies (so to speak) just after Duchess Kate was seen attired in them.
In fact, the average Brit is so enthralled by the Duchess Kate’s wardrobe that that they are willing to imitate the most unusual of her sartorial selection of clothes.
Take for instance, the £415 leather waistcoat that Duchess Kate recently wore on her trip to Wrotham, Kent. The Duchess was seen attired in the dark green jerkin on her visit to the ‘Expanding Horizons’ primary school scheme at Wide horizons Margaret McMillan House.
Kate in £415 leather waistcoat.
Photo credit: David Parker
No sooner were Catherine’s photographs splashed all over by the media, it sparked off an influx of calls to the green jerkin’s makers - the Really Wild Clothing Company enquiring about the same leather waistcoat.
An elated spokesman for the Berkshire-based company, Tania Richardson said: 'We have already seen an increase in enquiries for the waistcoat, which will doubtlessly mean a rise in sales. 'There has been particular interest from America, where the Royal Family has huge appeal, but also from England,' informed Richardson.
The £415.00 specially fitted stylish Nubuck Waistcoat has deep pockets and an adaptable waistband. It is 'ideal for a day's shooting or for just being in the country', declares the Company's website. Also the £300 leather-lined gray-green wellies worn by Duchess Kate on her visit to Kent, has also become the cynosure of all eyes.
The boots are the handiwork of 80-year-old French shoe makers Le Chameau. Emma Parkin, Head of the company’s UK Marketing said: 'We have noticed more interest in the boots since the Duchess wore them, as you might expect.'
Meanwhile, Duchess Kate in her typical recycling style, once again wore her greenBurberry shirt, which she had last worn during her tour of Canada in 2011. Her skin-tight dark blue jeans were by High Street store Zara costing £29.99 so also her khaki jumper.
Source: Daily Mail.co.uk